4.1 Despite problems in the local and international economies, DMG believes the future of Dunsmuir is
bright. We live in a place of unparalleled beauty. Our potential for tourism and relocation is great.
Dunsmuir can offer a unique combination of natural splendor, cultural charm, and easy access. Dunsmuir
can become one of California’s premiere tourist attractions, with all the increases in revenue, population,
employment, and real estate values that come with that designation. Tourism can make Dunsmuir rich.
The only thing preventing Dunsmuir from realizing that potential is the lack of a coherent marketing plan.
We sincerely hope this document begins to address that lack, and helps to put Dunsmuir back on track
towards economic growth. We have only one conclusion:
4.2 Dunsmuir needs to market Dunsmuir.
4.0 Conclusion